More Orders From the Products
Google Is Currently Ignoring
We build, manage, and fund Google Shopping campaigns for the products your existing campaigns leave behind. Commission only on orders we generate.
New to Google Shopping? Full Catalog Campaigns may be a better fit
40 to 60% of Retailers' CatalogsNever Appear in Google Shopping
Even in mature, well-managed accounts.
Zero Impressions
A significant portion of SKUs receive zero impressions
Historical Winners
Google Shopping algorithms prioritize historical winners
Systematically Ignored
Long-tail, clearance, and slow-moving SKUs are systematically ignored
No Manual Override
No campaign structure or bid strategy can force Google to show a product it has decided to ignore
Buried Inventory = Unmonetized Capital
Stock you've already paid for but generates no demand.
- Capital locked in non-moving inventory
- Zero visibility equals zero sales
- Traditional PPC reallocates spend within visible products
- The ignored portion of the catalog remains untouched
Google Shopping Has a Blind Spot
Incremental revenue exists where optimization cannot reach.
See Exactly Which Products Google Is Ignoring
Connect our read-only access tool to your Google Merchant Center and Ads account. We generate a one-time performance report classifying every product.
- ✓Products classified as Zombie, Sleeper, Villain, or Hero
- ✓30, 60, or 90-day lookback window
- ✓Nothing is modified in your account
- ✓Access automatically removed after report
- ✓Free, no commitment
How Targeted Campaigns Work
A separate engine that runs alongside your existing campaigns
We Analyze Your Catalog
We connect to your Google Merchant Center and identify two types of problem products: those getting zero impressions (zombies) and those with poor return on ad spend (villains). Try the free analyzer.
Your Winners Stay Untouched
Top-performing products remain completely yours. We only target inventory that is being ignored or underperforming. Zero overlap with your existing campaigns.
We Fund and Optimize
We invest our own ad spend on the products you hand us. Hundreds of optimization tests, different bidding strategies, audience segments. All at our expense.
Pure Incremental Revenue
Every sale we generate is a sale you were not getting before, or getting at a loss. Commission only on the extra orders. Pause or scale instantly with one email.
Incremental by Construction
Not attribution modeling. No overlap.
Not a reporting debate
The issue is visibility. If a product never enters auctions, it cannot generate demand.
Winners keep winning
Google concentrates impressions on historical winners, and the long tail stays invisible.
Ignored inventory stays ignored
Once products fall below the algorithm's attention, they rarely re-enter without deliberate effort.
The cost of testing is real
Most teams cannot justify open-ended experimentation on low-signal SKUs.
What We Can Target
From invisible inventory to money-losing SKUs, we specialize in making problem products profitable.
Products Google Doesn't Show
Zero impressions, zero visibility
Google's algorithm favors proven winners, leaving 40 to 60% of catalogs completely invisible. We call these "zombies."
Seen but Never Clicked
Impressions with zero engagement
Products that appear in Shopping results but never earn a click. The listing is live, but something is off. We call these "sleepers" and test new angles to wake them up.
Underperforming Products
Spending money, losing money
Products eating your ad budget with poor returns. Rather than keep losing money or pausing them entirely, hand them to us. We call these "villains."
Long-Tail Inventory
Products you're paying to stock
Your long-tail SKUs are costing you money in warehousing but generating nothing in Shopping. We turn them into revenue at our expense.
Seasonal Surplus
Last year's inventory sitting idle
End-of-season stock, overstocked items, slow movers. We target these products with Shopping campaigns funded by our capital, following the data to find demand.
New Product Launches
No data, no momentum
New products get buried because Google's smart bidding favors proven winners. We give new SKUs dedicated attention to build conversion history fast.
Works Alongside Any Setup
Have an In-House PPC Team?
Let them focus on your winners while we take on the ignored and underperforming products. We handle the inventory that needs a different approach.
Working With an Agency?
We complement agency work perfectly. They keep their account, their strategy, their results. We only target products they can not make work. Pure incremental on top. Learn how we work with agencies.
Running Campaigns Yourself?
No bandwidth to fix every underperformer or surface every ignored SKU? Hand them to us. You get the revenue without the work or ad spend.
Control Without Complexity
You can keep your current structure. If you want extra control, you can add constraints later.
No rebuild required
Most teams start without changing their structure. You do not need to reorganize your catalog to begin.
Optional constraints
If you want tighter boundaries, you can limit the scope to a subset of inventory.
Clear boundaries
The goal is to stay additive and avoid pulling attention away from what already works.
Your strategy stays intact
This is designed to fit alongside your existing Shopping approach, not replace it.
Why Retailers Choose Targeted Campaigns
Zero Cannibalization
Only products your campaigns are ignoring or losing money on. Your existing winners keep every sale they already generate. See which products are being ignored.
Works Alongside Anyone
Already have a PPC team or agency? We run in parallel, focusing exclusively on the products that need a different approach. No conflicts, just pure upside.
100% of Ad Spend Funded
Zero fixed costs. We invest our own capital into your problem products. You only pay commission when we generate sales. See pricing details.
Real-Time Sync
Your campaigns are monitored 24/7. If a product starts performing well in your core campaigns, we automatically step back.
Elastic Scale
More orders from products you already stock. Pause or scale instantly with one email. No contracts, no commitments.
Commission Only
Pay only for the revenue we generate. No sales, no charge. 100% aligned with your success.
Get Started with Targeted Campaigns
Choose how you want to work with us. Same model, same results.
Work With Us Directly
Connect your store, get a dedicated dashboard with order-level transparency, real-time reporting, and billing control. Self-service onboarding, live in 5 minutes.
Product Overview →Affiliate NetworkVia Your Affiliate Program
Already on a network? Add us as a publisher to your existing program. Tracking, attribution, and billing flow through your network. No new contract needed.
Learn more →Most catalogs are bigger than what Google lets you monetize
Surface ignored products and start generating revenue, without rebuilding your account strategy. No upfront costs. Commission only on incremental sales.
New to Google Shopping? See Full Catalog Campaigns
Have an affiliate program? Learn about affiliate integration
