Running Google Shopping ads?

Find the Revenue
Your Google Shopping
Campaigns Are Missing

Discover which products Google is ignoring in your campaigns. Zero impressions, zero clicks, and wasted spend are quietly costing you revenue every day. This free report shows you which products Google is ignoring entirely, and which are draining your ad budget without generating sales.

Sign in with GoogleView example report →
62%
of products are typically invisible on Google Shopping
$118k
avg. monthly revenue opportunity identified per report
$24k
avg. monthly wasted ad spend detected per account
210+
free reports generated for eCommerce teams

Merchants across the globe are uncovering hidden revenue

Every day, merchants & retailers use this report generator to highlight products that Google is ignoring so that they can turn them into revenue opportunities.

Every Product Gets Classified

Every product in your catalog is classified based on its advertising visibility and performance. Here are the four classifications.

Zombie

Zero Impressions

Products with zero impressions. Google is not showing them to anyone. Completely invisible in Shopping.

Sleeper

Impressions, Zero Clicks

Products getting impressions but zero clicks. Shown by Google, but nobody is engaging with them.

Villain

Below Your Target ROAS

Products spending ad budget but falling below your target return. Candidates for a commission-based model where you only pay on sales.

Hero

Meeting Your Target ROAS

Products hitting or exceeding your target return. Getting clicks, generating sales, and delivering results.

How the Report Works

A simple, three-step process. No ongoing access, no changes to your account.

1

Sign In With Google

Connect your Google Merchant Center and Google Ads account. We only request read access and never modify anything.

2

Choose Your Lookback Window

Select 30, 60, or 90 days of performance data to analyze. A longer window gives a fuller picture of product visibility trends.

3

Get Your Report

We generate a performance report classifying every product at the SKU level. Share it with your team or with us for follow-up.

What other merchants found when they ran it

I connected the account mostly out of curiosity, not expecting much. Then it showed me that more than half our products weren't reaching anyone, and put a dollar estimate on it. I sent it to our agency that same afternoon.

Sarah Mitchell
Sarah Mitchell
Co-Founder

The thing that got me was how long it had been going on. These weren't new products, they'd been sitting in our catalog for months doing nothing. Seeing the scale of it made fixing it feel urgent in a way it hadn't before.

James Holloway
James Holloway
Head of eCommerce

I was skeptical, if I'm honest. We already had an agency running our Shopping campaigns. But the report found hundreds of products with zero impressions, and put a number on what that was probably costing us. It was a useful thing to share.

Rachel Turner
Rachel Turner
Marketing Director

What we access and what we don’t

This is a fully automated tool. No one at RetailerBoost manually reviews or accesses your Google Ads account. Here is exactly what happens, in plain English.

What the tool reads
  • Product listings and status from your Merchant Center
  • Impression, click, and conversion data from your Google Shopping campaigns
  • Your hero definition settings (ROAS target or equivalent) if you configure them
What we never do
  • Make any changes to your campaigns, products, bids, or budgets
  • Give any RetailerBoost team member access to your account
  • Store your OAuth credentials beyond your active session
  • Access payment information or personal customer data
What is shared with RetailerBoost
  • Your hero definition (if set), used only to generate the report
  • The total product counts per category: Heroes, Villains, Sleepers, Zombies
  • Nothing else. No product names, no spend figures, no customer data

This anonymous data powers the live activity map at the top of this page, so you can see the kinds of results other eCommerce teams are uncovering in real time.

Read-only access · Revoke anytime

What Can You Do With the Results?

Once you know which products Google is ignoring, you have two options.

Share Your Report With RetailerBoost

Send us your Zombies, Sleepers, and Villains. We run Targeted Campaigns to surface them in Google Shopping. We fund the ad spend and you only pay when we generate a sale.

  • CPA-only model. No upfront ad spend, you only pay on incremental sales we generate
  • Targets underperforming SKUs: products with zero impressions, clicks, or sales
  • Zero cannibalization. Works alongside your existing campaigns without conflict
Learn about Targeted Campaigns →

Optimize Yourself

You can fix these products yourself, but it takes work:

  • Create supplemental feeds for missing product data
  • Restructure campaigns and ad groups
  • Adjust bids and budgets product by product
  • Monitor and iterate daily

This is time-consuming, and you will keep paying for ads on underperforming products while you figure it out.

Get Your Free Report

Sign in with your Google account to connect your Merchant Center and Google Ads account. We need read access to both to generate your report.

Sign in with Google
Read-only access. Nothing is modified in your account.